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No matter what industry your company is a part of, you're bound to be facing competition—a lot of competition. To stand out from a sea of lookalikes and wannabes, your company must reach out to the right people.
That outreach starts with maintaining an effective network of press relations.
Read more: Five Simple Ways to Make Your Press Release Stand Out
Using effective imagery is a big part of the marketing process. By combining images with useful information and conveying your brand, you'll be well on your way to building an engaged community of followers.
Visual content is one of the most effective ways to communicate. An idea conveyed successfully via graphics will captivate an audience more effectively than text will.
Are you listening to music while you read this? If so, know that listening to certain genres can affect your productivity.
"People listening to music in headphones completed tasks more quickly and came up with better ideas than those that didn't," states Superfi in the following infographic, based on a Fast Company article.
Read more: How Your Music Choices Affect Your Productivity [Infographic]
We’re in the digital age and it seems almost everyone is online and connected all the time – surely this means online marketing strategies are the way to go? Unfortunately it’s not that easy, print marketing strategies are by no means redundant, with online marketing strategies providing marketers with an extra platform to get their message across.
Read more: Print vs. online marketing strategies – is there an easy answer?
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