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CEOs and Social Media: What the Public Expects of Leaders [Infographic]

 Nearly two-thirds (64%) of Americans say senior business leaders should have public-facing social media accounts, according to recent research from G&S Business Communications and Harris Poll.

The report was based on data from a survey conducted between March 24 and March 29, 2016 among 2,018 US adults (age 18 and older).Some 39% of respondents say they follow business leaders online.

Additional key findings from the survey:

64% of respondents say business leaders at large companies should not share personal opinions on social media.

36% of respondents want business leaders to address their company's vision on social media.

35% want CEOs to talk about products and services.

Check out the infographic for more insights from the report:

by Ayaz Nanji

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